Contact: Chris Wilson 277-3303 or
Carolyn Gonzales 277-5920

March 20, 2001

J.B. JACKSON LECTURER TO SPEAK IN ALBUQUERQUE, SANTA FE

Chris Wilson, J.B. Jackson Professor of Cultural Landscape Studies, presents two lectures as part of the John Gaw Meem lecture series sponsored by the University of New Mexico School of Architecture and Planning.

Wilson's first lecture, "New Regional Initiatives for New Mexico," will take place on Monday, April 9 at 5:30 p.m. in the Kiva on the UNM campus. His second lecture, "The Future of New Mexico as a Distinctive Place," is scheduled at the College of Santa Fe on Friday, April 27 at 7 p.m.

Both lectures address how communities embrace their individuality - cultural, historic, ethnic - at a time when towns and cities are becoming homogenous. "Paradoxes of globalization is that as places become more alike, the distinctiveness of place becomes a consumer commodity," says Wilson. He says that in New Mexico, cultural variety provides economic support for cultural diversity. "New Mexico is now a year round tourist attraction because of economic development supporting diversity," he says.

Wilson will offer an example of how Barcelona, Spain, uses its cultural heritage to support economic development through tourism. "They use their regional culture in a global market which, in turn, supports both culture and economic development," he says.

Wilson will also provide some examples from the Land of Enchantment.

Wilson, who is establishing a certificate program in Historic Preservation and Regionalism within the School of Architecture and Planning, sees vast possibilities in cultural resource management. He is developing cooperative arrangements with a number of groups including the New Mexico MainStreet Program, State Historic Preservation, Cornerstones Community Partnerships and the New Mexico Conservation Alliance.

Because J.B. Jackson, a professor of cultural landscape studies at Harvard and Berkeley, lived for 40 years just outside Santa Fe in La Cienega, Wilson and the school thought it important to present this lecture there. "Many people in Santa Fe knew him. Jackson left his estate to the School of Architecture and Planning. The lecture is a way to acknowledge both his intellectual and financial contributions," says Wilson.

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