Business education is growing amongst students all around the world. Knowing business and being successful in that is important for people, more now than in previous years perhaps. People in business are aware of the fact that continuous education is essential and having new ideas and fresh input can give a company or established brand the necessary push to stay above water in this tough economy. Business education is the stepping stone for the industry, getting a qualification is the first step, but being successful in it you must continue this education.

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The creative sector contributes significantly to the overall economy and quality of life. This course is designed to be a broad overview of the arts and cultural industries with an emphasis on learning about the creative economy, jobs, data analysis, theory, best practices and place-making. Readings, lectures, class exercises, group discussions, essay exams, and guest speakers are coordinated to provide an introduction to major issues related to the creative sector. The course will cover three overarching themes: 1) global creative economy trends and how the movement formed, 2) review of data analysis and the impact on jobs and economic development, and 3) what role the creative sector plays in place-making.
| Combines: | FA 284 | ENGL 101 |
|---|---|---|
| Meets: | TR 2:00
PM - 3:15
PM Mitchell Hall 210 | TR 3:30
PM - 4:45
PM Mitchell Hall 210 |
| CRN: | 47523 | 22061 |

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In this FLC, you will examine the current media landscape and strategic opportunities and challenges explored by marketers who are concerned with how to efficiently and effectively promote brands to digital natives (and digital immigrants). Our primary focus of this course will be on understanding the four zones of social media, how to build social media marketing strategies, and how to track their effectiveness. You will have the opportunity to explore both theory and practice of these topics through written assignments, “real world” applications, a course project and field trips to local businesses. Assignments will be coordinated with the ENGL 101 course so you will be able to build and strengthen your expository composition skills. This FLC will also provide you with an introduction to library research and will introduce important professional skills necessary for a successful university experience as well as entry into the job market.
| Combines: | ENGL 101 | MGMT 190 |
|---|---|---|
| Meets: | MW 12:30 PM - 1:45
PM R.O. Anderson School of Mngmnt 1070 | MW 2:00
PM - 3:15
PM R.O. Anderson School of Mngmnt 1070 |
| CRN: | 22077 | 34312 |

Can an ethical person be successful in business, education, engineering, health-related fields, science and technology, and other careers? This FLC will explore the ethical challenges in organizations and focus on how to use ethical principles to deal with them. Organizational and professional contexts for ethical decision making will be examined. Students will be introduced to case studies to strengthen the emphasis on ethical analysis and practical application. This FLC is made possible through the Jack and Donna Rust Endowed Professorships in Business Ethics at the UNM Anderson Schools of Management. Please check out the video to learn more...
| Combines: | MGMT 158 | ENGL 101 |
|---|---|---|
| Meets: | TR 12:30 PM - 1:45
PM R.O. Anderson School of Mngmnt 2141 | TR 2:00
PM - 3:15
PM R.O. Anderson School of Mngmnt 2141 |
| CRN: | 22131 | 48401 |

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We have all encountered internet memes. Examples include YouTube videos with millions of hits, and Facebook pictures shared thousands of times. Just as biological systems spread genes, social systems spread memes. A meme is a package of information that people naturally like to spread & an internet meme is one spread via social media. Often the meme is entertaining, as is the case with popular YouTube or Facebook content. In this FLC, we will learn the cognitive science behind memes, and learn how to create internet memes using digital media, including Photoshop, Premier, and After-Effects. We will work individually and in teams to create YouTube and Facebook memes. Finally, we will work with local small businesses to create useful internet memes that market their products and services.
| Combines: | MGMT 190 | ENGL 102 |
|---|---|---|
| Meets: | TR 9:30 AM - 10:45 AM R.O. Anderson School of Mngmnt 1002 | TR 11:00 AM - 12:15 PM Mitchell Hall 215 |
| CRN: | 47545 | 37592 |