Communication Research Methods

C & J 301 

Fall 2009

Tues. & Thurs., 2:00-3:15

Woodward Hall 147

 

Dr. Judith Hendry, Instructor

Phone: 277-2197

Office: C&J 227

Office Hours: Tues. & Thurs., 10:30-12:00

 

Course Description

This class is designed to introduce students to the methods and procedures used to conduct communication research and to develop an understanding of the process and rigors involved in designing and conducting research.  This class places an emphasis on the development of a research question and on creating the research prospectus, as well as on finding, synthesizing, and reporting published research.

 

Course Objectives

á       To gain a basic understanding of the methods used to conduct research

á       To learn how to create a research question and develop a research plan

á       To learn how to use various data bases of published research

á       To learn to comprehend, synthesize, and report published research

á    To become critical consumers of research through critical evaluation of the 

      methods and procedures 

 

Required Textbook & Materials

John Reinard (2001). Introduction to Communication Research (4th Edition). Boston: McGraw Hill.

Students will also be required to purchase a Supplemental Materials Packet.  The cost of this packet is approximately $5.00 and can be purchased from Education Printing Services. (They donÕt take credit cards.)

 

Course Requirements and Grading

The following criteria will be used to determine your final grade based on straight percentage of a possible 280 points.  In addition to the graded assignments, students are expected to attend class, participate in classroom discussions and exercises, and keep up with the assigned readings.

 

         4 quizzes @ 25 points each (lowest score will be dropped)       75

         Introduction and Problem Statement Paper                            20

         Sample Literature Review                                                       15

         Review of Literature                                                                50

         Final Paper                                                                             75

         APA Source Citation Assignment                                             15

         Qualitative Study Analysis Assignment                                   15

         Quantitative Study Analysis Assignment                                 15

                                                                                           Total points      280*

 

 

*The final grade will be calculated by straight percentage of earned points to the total points.

 

Grade scale:

280-272 = A+                 224-216 = C+

271-262 = A                   215-206 = C

261-253 = A-                  205-197 = C-

252-244 = B+                 196-188 = D+

243-234 = B                   187-178 = D

233-225 = B-                  177-168 = D-

 

 

Description of Graded Assignments

 

Introduction and Problem Statement Paper (20 Points)

This is the first of three papers that will be combined to create the rationale and design for a research project.  While you will not actually conduct the research that you discuss in these three papers, the study must be set up in such a way that it could actually be done.  This first paper will introduce your research and the research question(s) you will explore.  This section of the research project also discusses the relevance of your chosen topic to the field of communication and will justify its significance.  This paper is expected to be 1-2 pages in length.*

 

Sample Literature Review (15 points)

For this assignment you will summarize only one of the studies that will later be included in your literature review.  You should also include the reference list citation for this study.  This will serve as a Òpractice runÓ for correcting errors before you turn in the full literature review.  This will probably be one page or less.*

 

Review of Literature (50 points)

This paper will summarize the relevant research that has already been done in the area of study you have chosen to explore for your own research.  This paper fundamentally answers the question, Òwhat do we already know about this subject?Ó  This paper is expected to be 5-7 pages in length and should include a complete reference list at the end.* 

 

Final Paper (75 points)

The final paper includes the recommended revisions of the first two papers plus the methodology section which details how you will carry out your research.  This section includes operational definitions, the sampling plan, and a discussion of the methods of data analysis that you will employ.  The methodology section is expected to be 4-6 pages in length.*

 

*All papers should follow APA source citation format.

*Papers must be typed and attention should be paid to the crafting of the paper

   (typos, spelling, grammar, punctuation, sentence structure, organization, etc.)

*No emailed papers, please.

 

 

APA Source Citation Assignment (15 points)

This assignment is geared to give you working experience with the somewhat complicated source citation format that is used in our academic journals.  Since most of the Communication journals use the American Psychological Association (APA) format style, this is the one we will use for this assignment as well as in the papers described above.  For this assignment, you will be given a list of different types of sources (book, journal, magazine, Web site, etc.) and asked to correctly site these as if they were in the text of a paper or on a reference list.

 

Study Analysis Assignment (2 @ 15 points each)

You will be asked to read a study (one quantitative and one qualitative) published in a Communication journal and analyze this research.  This is not a paper.  You will be given specific questions to answer that will require short or one-sentence answers.  The instructor will also supply a copy of the study you are to analyze.

 

Quizzes (25 points each)

There will be no midterm or final exams but there will be 4 quizzes covering the material in the textbook, handouts, lectures, and class discussions.  You will be allowed to drop your lowest quiz score.  There will be no make-up for missed quizzes.  However, you may arrange to take a quiz prior to the class period in which it will be given if you know you will be unable to attend class that day.

 

 

 

Policies

 

Attendance:  Because this course requires the studentsÕ involvement in class exercises and discussions, attendance is essential.  Students are allowed 4 free absences.  After that, 3 points will be deducted for each absence from the studentÕs total points at the end of the semester.  Attendance will be taken at the beginning of each class period and late arrivals are responsible for insuring that their name gets on the attendance sign-up sheet.

 

Graded Assignments:  Students are expected to complete all assignments and turn them in by the beginning of the class period on the specified dates.  Due dates for graded assignments are printed in bold letters on the daily course schedule.  Points will be deducted for late submissions.

 

ADA Accessibility

Qualified students with disabilities needing appropriate academic adjustments should contact me as soon as possible to ensure your needs are met in a timely manner. Handouts are available in alternative accessible formats upon request.

 

 

Diversity

This course encourages different perspectives related to such factors as gender, race, nationality, ethnicity, sexual orientation, religion, and other relevant cultural identities. This course seeks to foster understanding and inclusiveness related to such diverse perspectives and ways of communicating.

 

Ethics

The course emphasizes ethical practices and perspectives. Above all, students and instructors should strive to communicate and act, both in class interactions and in assigned coursework, in a manner directed by personal integrity, honesty, and respect for self and others. Included in this focus is the need for academic honesty by students as stated by the UNM Pathfinder. Students need to do original work and properly cite sources. For example, be aware of plagiarism—directly copying more than 3 or 4 words from another author without quoting (not just citing) the author is plagiarism. Further, course content will encourage ethical practices.

 

Daily Schedule:  We will be following the course as it is outlined in the daily schedule.  However, Dr. Hendry reserves the right to make minor adjustments to the schedule as necessary.  Students will be given ample, fair notification of any necessary changes.

 

 

 

 

 

Welcome to the Class

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Daily Schedule

 

Date                                                                          Assigned Readings

                                                                                      (To be completed by the       

                                                                                                       corresponding class period)

Aug.

T. 25      Introduction to the Course: Why

              Study Research Methods?

 

Th. 27    Types of Qualitative Studies                                    Chapter 1

Sept.

T. 1        Types of Quantitative Studies

             

Th. 3      Problem Statements and Hypotheses                      Chapter 2

             Qualitative Study Analysis Due

 

T. 8       Dependent and Independent Variables

 

Th. 10   Theoretic Conceptualizations                                   Chapter 3

             

T. 15     Levels of Measurement                                             Chapter 4

             

Th. 17   Reliability & Validity

             Introduction/Problem Statement Papers Due

 

T. 22     Catch-up & Review   

 

Th. 24    Quiz One (Chapters 1, 2, 3, & 4)

 

T. 29      Sources of Communication Research                     

              Meet in Zimmerman B-30

Oct.

Th. 1      The Research Argument                                        Chapter 5

              APA Assignment Due

 

T. 6        Textual Analysis                                                    Chapter 6

            

Th. 8     Participant Observation                                          Chapter 7

 

T. 13     Catch-up & Review

 

Th. 15    FALL BREAK—NO CLASS!

 

T. 20      Quiz 2 (Chapters 5, 6, & 7)                                                       

 

Th. 22    Content Analysis                                                   Chapter 8

            

T. 27     Descriptive Empirical Research                              Chapter 9                                 

             Sample Literature Review due

 

Th. 29   Experimental Design                                           Chapter 10   

Nov.

T. 3       Factorial Design

 

Th. 5     Catch-up and Review                                                        

                

T. 10     Quiz 3 (Chapters 8, 9, & 10)

            

Th. 12    NCA CONVENTION—NO CLASS!                                                                

              

T. 17      Sampling                                                            Chapter 11

              Literature Review due     

 

Th. 19    The Normal Curve                                               Chapter 12

             

T. 24      Central Tendencies & Standard Deviation

              Quantitative Study Analysis due

 

Th. 26    THANKSGIVING BREAK—NO CLASS!

Dec.

T. 1        Correlations

              Final Papers due

 

Th. 3     Catch-up & Review

             

T. 8       Quiz 4 (Chapters 11 & 12)

 

Th. 10   Breathe & Debrief

 

T. 15     FINALS WEEK—NO CLASS