March 30, 2007

Continuing Education at UNM is Awarded for Excellence in Community Service and e-Marketing

LERNContinuing Education at The University of New Mexico has been honored for excellence by the Learning Resources Network (LERN), an international association in lifelong learning. UNM is being recognized for creating a Web site and database resource and statewide referral system for child care. The system helps families find the care they need, in a convenient and cost-efficient way.

The LERN members offer hundreds of exemplary programs annually, as well as exceptional ideas for marketing, community service, and brochure and web page design.

UNM's Continuing Education was also awarded for excellence in e-Marketing, and is being recognized for exceptional electronic marketing strategies and programs for Continuing Education. The e-Marketing promotions have resulted in more targeted and timely messages, increased participation, and reduced costs for the program. Both submissions were sent by Dr. Rita Martinez-Purson.

LERN’s primary criterion in selecting exemplary programs was the quality of being at the leading edge of the field of lifelong learning. In addition, the following criteria are considered: originality, innovation, appropriateness and adaptability as a model for other programs, replicability, and measurable outcomes.

Julie Coates, Vice President of information services for LERN, said that this year’s award nominees were among the highest quality ever submitted. She also noted that there were more winners selected this year than in any previous year, due to the excellence in quality of the nominations. The University of New Mexico‘s program was selected from a field of more than 100 entries from four countries.

Learning Resources Network will feature the University of New Mexico award on the LERN Web site at www.lern.org as well as in the LERN Magazine and newsletters. For additional information, please contact info@lern.org or 1-800-678-5376.

Interested individuals may also call Dr. Rita Martinez-Purson, director, Continuing Education, at 277-6150 or rmpurson@unm.edu.

Media Contact: Christian Horstman, (505) 277-1176; e-mail: chorst@unm.edu

Posted by scarr at March 30, 2007 11:23 AM